BRG Communications out of Alexandria Virginia came to us about producing a National tv PSA for the American Cleaning Institute (ACI). This was created for ACI’s new campaign titled, “Cleaning is Caring” to communicate the value of cleaning in today’s society as a way to protect one another from the spread of illness and encourage consumers to maintain proper cleaning behaviors adopted during the pandemic. We worked hand in hand with BRG Communications to make sure the project brought the awareness that ACI was looking for to spread the new campaign across the US.