TRY

"TRY" by Alyssa Capitini

"TRY"


Director: Alyssa Capitini

Try is a short film based around a struggling relationship between brother and sister as the brother is battling episodes of depersonalization disorder. Try analyzes the familial struggle when a loved one is struggling with mental illness and also seeks to provide the audience an experience where they can understand what it’s like to struggle with depersonalization from the brothers perspective.

PLAY

GO DEEPER

As my internship comes to an end here at JTWO, I am reflecting on all that has happened these past few months. I truly believe I am a different filmmaker from when I first started. However, I feel this in ways I did not expect. I’ve learned quite a bit on a professional scale of what it’s like to work under other creatives and learning how to take criticism as well as standing up for yourself when it’s necessary. I’ve also been challenged in positive ways to be a more intentional writer, director, shooter, and editor. I’ve gotten to dip my toes in each of these areas and realize where my strengths fall and what I enjoy most.

It was definitely a lot of preparation leading up to the shoot, and if I had to fix how I did anything it would have been to think through some of my shots and block the actors better. I believe this project is just the beginning to my career path whether I choose to be a director or editor.

My final project was a rewarding experience for me as I poured my heart and soul into the final picture. Writing has always been a daunting task for me but with this project I wrote a story close to my heart and with the help of JTWO I was able to hone in the story and think intentionally on how I wanted to portray it. Through every step of the way I had guidance on my editing, sound, and color choices which pushed me to become a better editor. My favorite part of the final project was getting to take my quality of sound and color to the next level.

It was definitely a lot of preparation leading up to the shoot, and if I had to fix how I did anything it would have been to think through some of my shots and block the actors better. I believe this project is just the beginning to my career path whether I choose to be a director or editor.

I will take everything I learned and continue to build off of it as I continue. I hope I never get too comfortable, because there is always something to learn no matter what stage of life you are in.



MEET THE DIRECTOR

I’m Alyssa, I am a digital creative, and I love all things video production! Whether that be directing, editing, or shooting, there is a story to be told and I plan to tell it. I love working on all different kinds of videos whether that be short films, commercials, documentaries…etc.

This project was created as part of the JTWO [INC]ubator Project. A semester long internship program built from the ground up to give young filmmakers, content creators, and all around hungry for a challenge individuals a place to stretch their creative minds while preparing them for the road ahead.

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Alyssa Capitini Graduates [INC]ubator Project

Final Thoughts

By Alyssa Capitini

As my internship comes to an end here at JTWO, I am reflecting on all that has happened these past few months. I truly believe I am a different filmmaker from when I first started. However, I feel this in ways I did not expect. I’ve learned quite a bit on a professional scale of what it’s like to work under other creatives and learning how to take criticism as well as standing up for yourself when it’s necessary. I’ve also been challenged in positive ways to be a more intentional writer, director, shooter, and editor. I’ve gotten to dip my toes in each of these areas and realize where my strengths fall and what I enjoy most.

My final project was a rewarding experience for me as I poured my heart and soul into the final picture. Writing has always been a daunting task for me but with this project I wrote a story close to my heart and with the help of JTWO I was able to hone in the story and think intentionally on how I wanted to portray it. Through every step of the way I had guidance on my editing, sound, and color choices which pushed me to become a better editor. My favorite part of the final project was getting to take my quality of sound and color to the next level.

It was definitely a lot of preparation leading up to the shoot, and if I had to fix how I did anything it would have been to think through some of my shots and block the actors better. I believe this project is just the beginning to my career path whether I choose to be a director or editor.

I will take everything I learned and continue to build off of it as I continue. I hope I never get too comfortable, because there is always something to learn no matter what stage of life you are in.

This project was created as part of the JTWO [INC]ubator Project. A semester long internship program built from the ground up to give young filmmakers, content creators, and all around hungry for a challenge individuals a place to stretch their creative minds while preparing them for the road ahead.

Learn More

Benny Flora Graduates [INC]ubator Project

Final Thoughts

By Benny Flora

When I first started brainstorming for my final project the only thing I knew was that I wanted to do a documentary. I had never been involved in the production of a documentary in anyway, so I figured this would be a good chance to spread my wings a little bit. I originally wanted to do a portrait of a teacher at my high school who quit to be a full-time rapper, but he never responded to my messages (I assume he got too famous to have time for me now). Before I was struck with my accordion idea, I was tossing around several other potential docs in my mind. Nothing was super exciting to me though, and I was feeling like I was going to have to settle for something I wasn’t truly enthusiastic about. Then one night I was laying my weary head to rest and it popped into my head: “last winter break I visited an accordion store in the city. Wouldn’t that be a weird documentary?” After that night I was super excited; I emailed the owner of the store, Mike, the following morning and he responded within the day.

In the week before the shoot I was getting pretty nervous. Knowing that this was my first documentary made me scared I wasn’t doing everything I needed to do to prepare: my shot-list wasn’t in-depth enough, I didn’t have enough questions for the interviews, etc. I kept asking my fellow interns what I should do to be ready, wishing that their response would free me from my anxiety. Come shoot day, I was pretty amped up, albeit still nervous. As soon as we got there, a very old man and his slightly younger companion (the details of their relationship weren’t entirely clear…) were waiting for Mike to open the store, accordion cases by their feet. They greeted us with enthusiasm for the documentary. Mike came and opened the store up, and pretty shortly after an argument began between the old man’s friend and one of the employee’s. I wasn’t really sure what the nature of the argument was, but I whispered to Alyssa and Brooke to roll camera and sound – I knew this was gold. What shocked me about this was that the people behind the camera weren’t even fazed by our presence, they didn’t try to act friendly or dial down their anger or ask us to stop, they just went on like we weren’t there. I was surprised, and that was absolutely my favorite thing we captured that day.

The rest of the shoot went smoothly, and I was really happy with all the footage we got. The weight of my pre-shoot anxiety was lifted! Watching back the footage, I saw things that went worse than I had hoped and things that had went better, but I guess the unpredictability of a shoot, doc or fiction, is just part of the game. Starting my edit was fun, but as the days went by I got sick of looking at my footage. The initial excitement dwindled and the editing process became strictly business. I had a cut that I was pretty happy with, however Justin gave me a lot of notes that required me to rethink my whole structure. I was really grateful for this guidance; by this point I had become numb to the contents of my short that I really couldn’t think about it critically. After several more cuts, I came out with an acceptable product and was ready to move on to color and sound-mixing.

My final product had things I liked and things I didn’t like. I was happy with the shape it was in and the story I brought to life, but even so there’s always some regrets that surface when finishing up a project. Even though these regrets are no fun to face, they are ultimately the reason we make these projects: to improve. I’d say that I always rush when I’m on set, and I think I can attribute that to the nervous energy I get when I’m directing. If I was more cool and collected, I could have got more of the shots I wanted. On top of that, I wish I took more risks with the stuff I shot. Towards the end of the day I was getting tired, and I was not nearly as pumped to get myself out there as I was at the beginning of the day when we filmed the argument scene. Going into my next documentary, I would say taking the extra step to get that money shot, even if it risks putting me in an uncomfortable situation, is the most important improvement I can make.

Overall I am super grateful that I got to make this project a reality. I couldn’t have done it without Alyssa and Brooke, and everyone at JTWO. This has definitely been a huge learning experience for me.

This project was created as part of the JTWO [INC]ubator Project. A semester long internship program built from the ground up to give young filmmakers, content creators, and all around hungry for a challenge individuals a place to stretch their creative minds while preparing them for the road ahead.

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MEET GRACE SOUTHERN

The Studio Life


LEAD VISUAL DESIGN ARTIST

SCROLL DOWN TO LEARN MORE

LET'S GET WEIRD

Grace Southern joins JTWO as our new Lead Visual Design Artist on the JTWO Design Team. She will oversee all interactive, packaging, graphics and marketing for our clients. With a background in set design and photography she will also dive into the production side as well.

We had one of our other new creatives and fellow [INC]ubator Project grad, Matt Sullivan, sit down with Grace to hash out a few questions on everyone’s mind.

Matt: If you had to choose one member of the JTWO Crew to fist fight to the death, who would it be, and why?

Grace: Steven Layton because he’s too nice to fight back, it would be a slaughter.

Matt: Agreed. Gun to your head, in a JTWO Fire who would you save, Nova or Ken Griffey Jr.?

Grace: Whichever one is lighter, I’m not very strong.

Matt: Do you think you have the emotional fortitude to start your own cult?

Grace: Sure. What I lack in physical strength I make up for in hardcore emotional intelligence. Why? Do you want to join?

Matt: No. I’m the one asking questions here. How many turns does it take you to parallel park in Old City?

Grace: One. I can butter it.

Matt: Okay, I have no idea what that means. Who is your main in Mario Kart? Keep in mind the answer of this question determines whether your first day will also be your last.

Grace: You’re going to roll your eyes. If we’re talking Wii I either do a Mii or Dry Bones. On the Switch I pick the Pink Villager with a Pink Kart, white wheels, and cloud parachute because it looks pretty.

Matt: If you could master one skill overnight what would it be?

Grace: That’s a hard one, I have a lot of hobbies and would like to be good at at least one of them. Maybe learning a new language, that’s something I try to do a few times a year and consistently give up.

Matt: What’s your death row meal and what did you get sentenced for?

Grace: A huge bowl of pho, and also a large charcuterie board. I would be sentenced for killing Steven in our aforementioned fight.


JTWO named Top UPCITY Video Production Company Philadelphia

JTWO NAMED UPCITY'S TOP VIDEO PRODUCTION COMPANIES IN PHILADELPHIA

top video production


PROJECT DETAILS

JTWO NAMED ONE OF UPCITY’S TOP VIDEO PRODUCTION COMPANIES IN PHILADELPHIA

JTWO, a leading video production company with studios in both Philadelphia and Chicago, has recently received recognition from UpCity.com, one of the premier resources for business owners and marketers seeking quality services. JTWO was named as one of the top video production companies in Philadelphia, a testament to their quality work and the trust placed in them by their clients.

With a focus on creating high-quality video content, JTWO has established itself as a trusted partner for businesses looking to take their brand to the next level. The company’s state-of-the-art studios and experienced production teams, combined with their commitment to delivering exceptional results, has made them a go-to solution for clients looking to achieve their marketing goals.

Over the years, JTWO has helped businesses in a variety of industries to produce engaging and impactful video content that connects with their target audience. Whether it’s a brand video, commercial, or a documentary, JTWO’s production teams bring a wealth of expertise and experience to every project they work on.

At JTWO, the client’s success is always the top priority. The company’s commitment to delivering quality work, coupled with their attention to detail and unparalleled customer service, has earned them a reputation as one of the top video production companies in Philadelphia. JTWO is proud to be recognized by UpCity for their hard work and dedication to their clients, and they look forward to continuing to provide the highest quality video production services to businesses in the Philadelphia and Chicago areas.

If you’re looking to create high-quality video content that connects with your target audience, look no further than JTWO. With a team of experienced production professionals and state-of-the-art studios, JTWO is your partner for success. Check out some of our clients reviews for more insight!

VIDEO PRODUCTION 


  • Creative Direction
  • Concepting
  • Scripting
  • Scheduling
  • Budgeting
  • Casting
  • Storyboarding
  • Location Scouting
  • Management
  • Permits + Approvals
  • RED Weapon 8k Package
  • ALEXA Cinema Package
  • Sony FS7 4k Package
  • Drone Capability
  • Producers
  • Directors
  • Cinematographers
  • Grip
  • Lighting
  • Full Crew
  • Location Sound
  • Set Design
  • SteadiCam
  • Ronin + Movi

VIEW THE WORK

VFX + ANIMATION 


  • 2D + 3D Animation
  • Cinema 4D
  • Houdini
  • After Effects
  • Blender
  • 3D Product Renders
  • Compositing
  • 360 Degree Virtual Reality Stitching
  • Motion Graphics
  • Finishing Client Suites
  • Broadcast Delivery

LEARN MORE

MOTION GRAPHICS 


  • 2D Motion Graphics
  • Motion Design
  • Kinetic Text Design
  • After Effects
  • Finishing Client Suites
  • Broadcast Delivery

LEARN MORE

COLOR GRADING 


  • DaVinci Resolve
  • Professional Calibrated Monitors and Equipment
  • Broadcast Safe Video Delivery
  • Visual Coherence (balance and tone)
  • Excessive Exposure Fixes
  • Scene to Scene Color Matching
  • Facial/ Surrounding Enhancements
  • White Balance Fix
  • Dailies

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SOUND DESIGN 


  • Sound Design
  • Sound Mix and Master
  • Voiceover/ADR
  • Voiceover Talent Sourcing
  • Music Licensing
  • Original Score Development

LEARN MORE

JTWO Welcomes Director/Editor Matt Sullivan

Matthew Sullivan


We are proud to announce the latest addition to our JTWO Crew in Director/Editor, Matthew Sullivan. Matt, a product of our [INC]ubator Project, comes to us from Loyola Marymount University with a degree in Film and TV Production. His love for film is rooted in its ability to change perspectives, challenge ideas, and serve as a connection between viewers and creators alike.


JTWO-Welcomes-Intern-Jul-Heiden

JTWO Welcomes Intern Jul Heiden

I'VE ALWAYS BEEN A DAY DREAMER


By Jul Heiden

When I was a child, I found the monotony of my cushy, comfortable life in the East Coast incredibly boring. As the product of a father who grew up in New York City during the seventies and eighties, my parents were understandably protective of myself and my younger sister during childhood. However, the routine of school -> homework -> swim practice -> home -> repeat was hard for someone like me, and I was often envious of my friends and classmates whose parents let them stay out unsupervised until the streetlights turned on. Because of this, I spent a lot of time at home reading books, losing myself in page after page of fiction and fantasy novels. I was especially fascinated by the characters’ relationships with one another, the small things that made them intrinsically human, even relatable. I would spend hours during school daydreaming about the characters in the novels I was reading. I would always alter the story, though, imagining situations that I felt should have happened instead based on the characters’ personalities and relationships with one another. Eventually, as I aged from a child to a “preteen” I started to create my own original cast of characters with the help of a brand new internet phenomenon: social media. When I was around ten years old I began writing my own stories on Word 2003 on my mother’s beat up, virus-infected Dell computer which began my transition from daydreamer to storyteller.

Throughout my middle school years I would consistently start writing stories without actually finishing them. Something I would write in one novel would inspire me to write another with a whole different cast of characters and an entirely new setting. And onceI got the ball rolling with the second novel my attention would be drawn to something different. By the time I reached eighth grade I had a flash drive full of unfinished stories perpetually inserted into my mother’s laptop.

However, during this time in my life I had began to focus my attention on music. I had been discovered by Jennifer Diamond, a successful opera singer and Juilliard graduate who helped me hone my vocal abilities for the better part of five years. While I continued to daydream, I began to write less and less in order to make time for choir practice, voice lessons, and performances. Opera became my whole life—my identity—I rarely had time for anything else. I was in Midtown five days a week for hours on end after school when I was recruited by the New York City Youth Opera, I would commute to Bergen, New Jersey twice a week to rehearse with the Verismo Opera Company, and I even performed at Carnegie Hall with my high school choir. When it was time to submit college applications, I had all but stopped writing stories in favor of preparing for music school auditions.

When I got accepted into music school I was ecstatic, and my first semester at Boyer College of Music & Dance at Temple University was exactly what I expected it to be. However, as I continued my higher education, I felt like something was off. I didn’t know what it was, but I began to feel miserable. How could I not be happy? I thought to myself. This is everything I ever wanted, the culmination of my blood, sweat, and tears. But it wasn’t. I felt myself withdrawing from my studies, my grades began to drop, I stopped practicing as often. For the next two years I tortured myself in music school, trying to force myself to enjoy singing like I used to. It was useless. In the Summer of 2020, I switched my major to Tourism & Hospitality Management, but after taking one class I realized that it was not for me. In a panic, I turned to my advisor who asked me a question that turned the course of my college career on its head: “Was there anything you used to be passionate about before music?” Yes, yes there was.

 

It took a lot of digging, but I was eventually able to find the flash drive I used to save all my stories on, buried in a box in my closet that I had not opened since I got to college. As I sat down and read through them, I noticed that the premises of many of my unfinished stories would make great television shows or short films. After several days of research, I officially changed my major to Media Studies and Production and started attending the Klein College of Media and Communication at Temple University.

Which leads me to today: nineteen months, two premiers, and one award later, starting my first day as an intern at JTWO Studios. I don’t know what’s in store for me here, but I’m excited to see where it takes me (and also to hang out with the dogs)!

This project was created as part of the JTWO [INC]ubator Project. A semester long internship program built from the ground up to give young filmmakers, content creators, and all around hungry for a challenge individuals a place to stretch their creative minds while preparing them for the road ahead.

Learn More

JTWO Welcomes Intern Jake Horoshko

WHAT I WANT TO DO


By Jake Horoshko

What do you want to do?

This is probably the most annoying thing a teenager can be asked. As you get older and learn to drive and take care of yourself you have to start thinking about college. When that time starts to come everyone is wondering what you want to do with your life. In reality it’s pretty crazy to expect a teenager to know what they want to do with their life when their biggest concern is their next intramural basketball game or what video game they are gonna play when they get home. Those are not the top priorities of someone who should be making major life decisions. So I said what most other kids my age said, “I don’t know.” I played sports my entire life and always intended to play football in college but I knew that my playing career would come to an end sooner rather than later. I had become so invested in sports that I thought maybe I could be a high school teacher and a football coach at the school. That was a path that many people I knew had taken and something I could see myself doing. In the back of my mind however my dream was to work with movies. While sports had become very important in my life, movies were my first love. My grandmother always tells me I learned to work the VCR before I could talk and I would watch the Toy Story movies on a loop everyday. However this just seemed too far-fetched for me to even bring up to other people, especially because my childhood home was about 5 minutes away from pure wilderness and no one I knew ever even tried to make a career in film. I was always considered the funny guy and prided myself on being the most creative person in the room. Looking back it frustrates me that I didn’t realize what I wanted to be for so long but I eventually did.

I started to come to a realization when I was 16 and I went on a vacation to California with my family. Our first stop on the trip to California was Los Angeles and we had a few studio tours planned. I am a massive fan(probably a little too big) on anything you would consider nerdy so this sounded like a dream come true. Our first trip was the Warner Brothers lot and the entire time I was in awe of what I was seeing. I saw home fronts that were used in iconic movies and shows, I saw sets that were being used just a few minutes before I was there and then I was shown the props and costumes from Batman v. Superman and I was at a loss of words. As we walked out I said to myself “I can do this.” After seeing those sets and the people working on them I realized that this was the industry I wanted to be a part of. Movies were movies that meant so much to me growing up and helped shape me as a person, so why wouldn’t I want to help create those moments for someone else? We continued on our trip and went on a few more tours and I continued to be mesmerized by what I was seeing. Countless props and locations that I watched everyday and my mind was made up, this was what I wanted to do. We eventually went home and I continued with my normal life of playing football and basketball and being a regular kid, however it felt like a small weight was lifted because I finally felt like I could answer people when they asked me “What do you want to do?”

As my college search began there were two things I knew, I wanted to study film and I wanted to play football at the highest level I could. After recruiting trips and long phone calls I decided to attend Monmouth University in New Jersey to play football and study communications. I was so drawn to the school because I was offered the opportunity to play Division 1 football for a team on the rise. However I grew frustrated being away from home for the first time and not knowing anyone. I enjoyed communications however I did not love it, and playing football was fun but lots of hard work. I decided I didn’t want to waste any of my time so I had to make a decision. Ultimately my life there did not last long as I left after one semester and I was once again looking for a college.

When I was applying to colleges the first time I was really interested in Temple University because of its high level football, location, and great film program, however I did not get in the first time around. So when I applied again I knew that was where I wanted to be. It was the only school I applied to and that made me very nervous. I eventually got in and decided to attend as a film student and not pursue football anymore. My first few weeks there were great as I loved the school, the location, and the people but I felt like something was missing. I once again decided to take a gamble and tried to get in contact with the football coaches at Temple and tried to walk on. After talking with them I was offered a spot on the roster as a walk on and was once again a student-athlete. I worked hard and had so many great experiences on the team and made lifelong memories. As someone who cried when the Eagles finally won a Super Bowl it is safe to say running out of the tunnel at the Linc is something I could never forget. However I eventually had to make one of the most difficult decisions of my life when I got a concussion during practice, which was not my first. When it first happened I’d decided I probably wasn’t going to play anymore for my health, however as I got better I decided I should play my final season of football. The more I thought about it though the more I realized that telling stories was my true passion. If anyone tells you they loved every second of playing football they are lying right to your face, especially if they played in college. I decided it was time to hang it up and focus on my passion that I eventually wanted to make my career.

Reflecting on my time as an athlete, I learned so many valuable lessons. I felt odd when I was playing because I felt a little different than everyone else on the team. I was a Division 1 football player who had aspirations of becoming a filmmaker. At the same time I felt different in my film classes because there were almost no other athletes that were studying film. At first this made me question if I was making the right decision because no one else was really like me. However I quickly realized that I was gaining experiences that no one else in my space had. This reflects me as a person and who I have always been, I have always thought about things differently than everyone else. I was always the funny creative one rather than the smart analytical one.

As my college career ends and I prepare to enter a new chapter of my life I cannot overstate how excited I am for my internship at JTWO. I know that during my time here I am getting to work with so many talented individuals on so many great and exciting projects. I cannot wait to see how my skills grow during my time here and see how much I grow as a content creator.

This project was created as part of the JTWO [INC]ubator Project. A semester long internship program built from the ground up to give young filmmakers, content creators, and all around hungry for a challenge individuals a place to stretch their creative minds while preparing them for the road ahead.

Learn More

JTWO's [INC]ubator Project Brings You "Painting Home"


GO DEEPER

Coming up with this project idea was hard for me. I am usually the one behind the computer cutting up someone else’s idea. I knew I wanted to make a story that mattered and created awareness. I started researching nonprofits in Philadelphia and immediately went right to their “story” page to read about individuals they have helped. I came across Philadelphia Artz, which is a nonprofit organization that helps individuals with Alzheimer’s by having them interact with art. This sparked my idea for my project. 

Dementia is a very common term used for the many forms of mental decline that has unfortunately affected many individuals in some way or another. However, there are glimmers of hope through research and therapies that have helped stall and prevent major symptoms. That is what I wanted to capture in my short. There is hope.

Filming this project was definitely a challenge. Finding an art gallery in Philly to film in was not easy. I emailed, called, showed up and got declined. Eventually a gallery responded to me and it was the perfect spot, The Art Space Gallery. The owners, Chris and Andrea were so supportive and really believed in the story. The film would not have been made without them. 

Directing is something I have not done in several years. I wanted to be the most efficient and effective director for this project by handling my pre-production work as much as possible before the shoot. This definitely helped me, my crew, and cast know what I wanted for this project. 

The shoot went great and that’s all to my crew and cast. They helped me along the way to make this project turn out the best it could be. 

After production, I was in my comfort zone. I immediately started cutting and assembling footage. I found that I did not like the way I set up the props in the beginning shots. I was very frustrated that I didn’t take the time for set design and make sure everything looked good. I ended up cutting out those shots and moving forward. I had as many people as possible watch my cut to receive feedback. I believe feedback is the most important in editing. It helped me make the project stronger.

When I felt happy with the cut I took it into Davinci Resolve and played around with color and movement. I really would have liked the colors to be more practical effects, but the gels we used for the film were not saturated enough for the effect I wanted. However, it made just enough of a color difference in the footage where I was able to key out the colors and manipulate it to what I wanted. I think it’s the best part of the project. 

I am so grateful for all the help and support I received to make this project. 

Meet the Director

Lana Duda is a recent film and post-production graduate from Temple University looking to pursue and edit stories that are under-represented in film and media.

This project was created as part of the JTWO [INC]ubator Project. A semester long internship program built from the ground up to give young filmmakers, content creators, and all around hungry for a challenge individuals a place to stretch their creative minds while preparing them for the road ahead.

Learn More

Credits

Writer and Director – Lana Duda
Cinematographer – Alex Nicoletti
Editor and SFX – Lana Duda
Sound -Tony McCall
Old Man – John Nicoletti

Museum Employee – Lauren Koob
Location – The Art Space Gallery
Music – Darkstar83: “As I Breathe In Memories”


JTWO-INCubator-Project-Brings-You-The-Journey-Rachels-Story

JTWO's [INC]ubator Project Brings You "The Journey: Rachel's Story"


GO DEEPER

From the beginning, I knew I wanted a change of pace for this project. I’d spent the last year or so working on a narrative film as my thesis for college, and by the time I was done, the thought of doing another narrative piece made me want to tear my hair out. Don’t get me wrong, I love narrative work with all of my heart, but I was just so burnt out. Naturally, I shifted to another form that I greatly admire, documentary. I wanted to do a piece on an individual or organization that really stood out to me. I wanted to tell someone’s story and be able to give them a piece that they can use on social media doing just that. I soon ended up with the idea to do a piece around tattooing. I’ve always loved tattoos and have long admired the large amount of skill and effort that goes into making pieces of art become a part of someone’s body. I spent so much time in my adolescent years watching various tattooing tv shows (Best Ink, LA Ink, Ink Master, to name a few), daydreaming of what I’d get tattooed on my body once I was old enough. I think young Lauren would be a little disheartened to know that she’d still only have one tattoo by the age of 23, but hey, quality work is expensive, and rightfully so. 

Seeing so many memes and forums dedicated to exposing people trying to shortchange artists for their work has gotten me more and more fired up as time has gone by. Being an artist myself has only increased my awareness of it. A field I see so often treated this way is body modification, specifically tattooing. In the age of cheap piercing guns at malls and anyone being able to buy tattooing and piercing equipment online, the value of these skills seems to have decreased. Sure, it’s great that these things are accessible, but the appreciation of quality work has also decreased. I can’t even count the amount of times I’ve seen friends and acquaintences get poorly-executed tattoos or piercings because they were cheap, resulting in infections, blurry lines, regrets, and keloids alike. That, and many years ago body modification was seen as reserved only for “bad people”. If you had a tattoo, you were up to no good. I knew that once I thought about doing a piece on tattooing, I had to do it. It’s my belief that the more exposure that can be given to the art and artisans in this field, the more people will come to accept and value the practice as an art form. I think it’s worked so far in the grand scheme of things! With each generation, more people are expressing themselves through body modification. So that was my plan. Once I figured this out, I still had one issue: Who do I do a piece about? I had several different ideas, but the one that stuck out to me the most was reaching out to an old friend from high school: Rachel Friel.

I’ve always admired Rachel throughout our time in school. If you had asked me to give an example of someone “cool” during this time, my answer would have been them, hands down. As someone who struggled with fitting in and suppressing who I was, I was in awe of the way they expressed themselves. They just seemed to march to the beat of their own drum, and that alone was badass to me. Rachel was also one of the most talented people I’d met during this time. Whenever I’d see anything they’d be working on I would ooh and aah over the quality of it. I knew they’d go places. Going forward, I kept tabs on Rachel’s journey through art school as mine progressed as well. I found that their journey of figuring out what the right path was for them reminded me of my own. When I saw Rachel had started tattooing over at Ahava I was thrilled! I had reached out to them a bit before even starting the internship to tell them that I was so happy to see that they were doing something with their artistic skills that really seemed to be something they love doing. It made me so happy to see them find their niche. I think small Lauren and small Rachel (pictured below) would be stoked to see just how awesome the quality of current Rachel’s work would be.

My biggest piece of advice: Have all of your ducks in a row before you pitch an idea. This just isn’t for future interns at JTwo, but everyone ever all the time always. This was my biggest mistake, and it lost me the entire first week of my 2-week period for this project and set me back substantially. I had waited to hear back from a potential subject for my documentary for a whole week with no response, and did not get an answer until that point. My line of thinking had been that I should wait until my pitch was approved so I don’t seem like I’m flaking on a potential subject if it isn’t up to par, but in trying to be considerate to others, the whole thing just kinda blew up in my face. Not fun. Thankfully, I was also considering Rachel at the time, and quickly reached out to them. They were gracious enough to let me poke around their apartment and Ahava on such short notice, and I’m very thankful for it. Having your head in the game is more than just lining up your documentary subject, however. I’m talking about shot lists, storyboards, call sheets, equipment lists, the whole thing. Thinking of these things in advance is something I’m getting better at, but wish I had down to more of a science like my co-intern Lana does. (I was in her project, so I got to see her organizational skills firsthand.) Seriously. Planning is so much of the battle. It’s nice to have everything in order when you step on set so you can really just focus on what you’re doing in the moment. All in all, I think I’ve learned so much during this process, and at JTwo in general. Sometimes the important lessions are learned the hard way, but even when you mess up and lose an entire week on your project you can always pull yourself together and do your best, learning from your mistake going forward. It can feel hard to admit that you messed up (in any way), but it’s more freeing when you acknowledge it, learn from it, and let it go as you move forward.

Meet the Director

Lauren Koob is a recent graduate of the University of the Arts in Philadelphia, with both a BFA in Film and a BFA in Acting. She seeks to create work that is rooted in the exploration of the depths of the human condition and hopes to show through her work in directing and cinematography what she believes to be beautiful.

This project was created as part of the JTWO [INC]ubator Project. A semester long internship program built from the ground up to give young filmmakers, content creators, and all around hungry for a challenge individuals a place to stretch their creative minds while preparing them for the road ahead.

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Credits

Writer and Director – Lauren Koob
Cinematographer – Lauren Koob
Editor – Lauren Koob
Editor – Lana Duda
Sound: Audrey Zycinsky
Talent: Rachel Friel
Music by Dani Jalali – “NY Girl”
Music by Capt QUBZ – “Get Down”
Music by Rex Banner – “Easy Money”
Music by Ziv Moran – “Listed Thoughts”